Momentum
What is the secret behind winning over today's enlightened, fastidious and fully networked consumers? Holger Jung and Jean-Remy von Matt offer solutions in their book "Momentum – The force that advertising needs today". Their theory is that advertising needs a special power, a targeted force or momentum. The book is available in German or English versions.
Stimmen aus dem Aquarium
The book "Stimmen aus dem Aquarium" (Voices from the Aquarium) was originally intended as a series of weekly inspirations for the agency staff. Featuring subtle and wild illustrations by Julia Ziegler, the book offers a compelling look into the minds of agency founders Holger Jung and Jean-Remy von Matt. Valuable reading for people outside of the agency universe.
"Stimmen aus dem Aquarium" (German) is
currently not available
currently not available