We Have A Stream - DKB
DKB – We Have A Stream Casefilm
The Deutsche Kreditbank, Germany’s number one handball sponsor, secured the national rights for the live television broadcast of the 2017 Handball World Cup and broadcast 46 games for free through their own channels. With this streaming, the DKB underpinned their campaign message “No excuses!” in a spectacular way and proved their digital expertise as an online bank. With this case, we not only produced a national PR coup for our client, but also wrote sports and media history by initiating a new digital age of sport sponsorship.