Singles’ ​Day
-
Douglas

Client

Douglas

Category

Campaigning
Film

Year

2018

We are all looking for the love of our life. But they are a lot closer than we think. A look in the mirror is all it takes. For Singles’ Day 2018, Douglas launched a 360° campaign that encouraged all women to love themselves.

In keeping with the slogan “Real love starts with yourself”, we see what happens when Cupid’s arrows go slightly astray – but still hit the target.