Roast ­chicken
-
Sixt

Client

SIXT

Category

Campaigning
Social Media

Year

2017

Such a shame when a vacation is over. But it’s nice when you can just extend it. This is certainly what our roast chicken thinks. Tanned from roasting in the sun, he disembarks the plane and goes straight to Sixt. After all, smart customers know that renting a cabriolet is the best way to carry on basking in the sun.

In this stunt at Frankfurt Airport, a character called “Cabrio Chicken” not only put travelers in the mood for summer, but also generated laughs, likes, and shares on the social media channels of Sixt.