WELCOME TO JvM HANGANG. THE HAN RIVER RUNS THROUGH SEOUL. OUR IDEAS RUN ACROSS THE WORLD.

We are Jung von Matt HANGANG, the Seoul-based creative agency built between German creative rigor and Korean cultural momentum. As part of the independent Jung von Matt Group, we create ideas that help Korean brands move into the world—and global brands move meaningfully in Korea.

We bring strategic and creative excellence to ambitious brands across beauty, mobility, technology, entertainment, lifestyle and culture. From Seoul, we create brand platforms, campaigns, content, social ecosystems, digital experiences, activations, retail concepts and design—with a deeply local Korean team and direct access to specialist talent across the global JvM network.

We work for and with leading brands including LANEIGE, TIRTIR, INNISFREE, Sulwhasoo, Hyundai, Diageo, Don Julio, Blizzard Entertainment, PUBG and many more. Together with our JvM network, we also connect Korean clients with global expertise and international clients with the cultural intelligence required to succeed in one of the world’s most dynamic and demanding markets.

We believe Korea is more than a market. It is a cultural engine where beauty, technology, entertainment, design and retail continuously reshape one another. Our role is not simply to translate global ideas into Korean. We uncover the human truths that matter here and turn them into ideas that can travel beyond borders.

Because global relevance does not come from making the same work everywhere. It comes from understanding what makes each culture different—and creating something powerful enough to connect them.

Ready to make waves with us? Reach out via our contact form.